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How to Understand Your Brand’s Analytics and Why It Matters for Growing Your Sales

Learn why understanding your brand’s analytics matters and how The Folklore’s Multi-Channel Analytics makes it simple for small brands.

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How to Understand Your Brand’s Analytics and Why It Matters for Growing Your Sales
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The Folklore 50
Announcing The Folklore 50 Africa: A New Chapter in Creative Excellence
The Folklore 50

Announcing The Folklore 50 Africa: A New Chapter in Creative Excellence

The Folklore 50 Africa celebrates 50 visionary individuals and brands reshaping culture and commerce across the continent — fro...
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Fruché Channels Black Dandyism in Styles That Echo the 2025 Met Gala Theme
Member Stories

Fruché Channels Black Dandyism in Styles That Echo the 2025 Met Gala Theme

Discover how Nigerian fashion brand Fruché channels the spirit of Black dandyism in a collection that aligns perfectly with the...
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Sell Everywhere With The Folklore’s New Dropshipping & Multi-Marketplace Tools
Solutions

Sell Everywhere With The Folklore’s New Dropshipping & Multi-Marketplace Tools

The Folklore just launched new multi-marketplace selling and dropship tools to help small brands streamline operations and expa...
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Everything That Happened at The Folklore This April
News

Everything That Happened at The Folklore This April

April was busy in the best way. From groundbreaking tech innovations to unforgettable brand mixers, we kept the momentum going ...
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Scenes from Our D.C. Brand Mixer: A Night of Connection in the Capital
Events

Scenes from Our D.C. Brand Mixer: A Night of Connection in the Capital

Discover highlights from The Folklore’s D.C. Brand Mixer at Nīche by Nubian Hueman—an inspiring evening of connection, creativi...
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Three Ethical Black-Women Owned Footwear Brands Available on The Folklore
Member Stories

Three Ethical Black-Women Owned Footwear Brands Available on The Folklore

Ethical, elegant, and created with purpose, these luxury footwear brands available on The Folklore are changing the way we walk...
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Marketing Expert Temilola Agbede Breaks Down Social Media Growth for Small Businesses
Education

Marketing Expert Temilola Agbede Breaks Down Social Media Growth for Small Businesses

Missed our latest webinar? Catch the key takeaways from Temilola Agbede on growing your brand through smart, sustainable social...
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Inside The Folklore’s Intimate Lagos Brand Mixer
Events

Inside The Folklore’s Intimate Lagos Brand Mixer

The Folklore hosted an intimate mixer at Lala’s Bistro in Lagos, bringing together fashion and design entrepreneurs for a night...
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Big Wins, Bold Moves — The Folklore's First Quarter Was One for the Books
News

Big Wins, Bold Moves — The Folklore's First Quarter Was One for the Books

If the first quarter of 2025 is any indication of what’s ahead, let’s just say: we’re in for an incredible year! Here's what we...
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