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April was busy in the best way. From groundbreaking tech innovations to unforgettable brand mixers, we kept the momentum going strong. Here’s a full recap of everything that went down this month and why you need to be part of what’s coming next.
Over here at The Folklore, April was busy in the best way. From groundbreaking tech innovations to unforgettable brand mixers, we kept the momentum going strong. Here’s a full recap of everything that went down this month and why you need to be part of what’s coming next.
Whether you're a designer, a founder, or a fashion lover, this is your inside look at how The Folklore community is reshaping the future of retail, technology, and culture.
Big news: The Folklore officially launched its new AI Product Optimization feature — a game-changer for brands selling online. Designed to help businesses streamline their product listings, sharpen SEO, and maximize discoverability across digital marketplaces, this innovation makes it easier than ever for emerging brands to compete on a global stage.
If you're ready to boost sales and visibility with smarter tech, our AI tools are here to make it happen.
In true Lagos fashion, the vibes were high and the creativity was unmatched. This month’s Folklore Brand Mixer in Lagos brought together some of the most exciting designers, founders, and entrepreneurs from across the African fashion ecosystem.
From real-talk conversations about scaling global brands to collaborations sparked over cocktails, it was a night that proved once again: when The Folklore community comes together, magic happens.
At our D.C. Brand Mixer held at Nīche by Nubian Hueman, creatives and innovators gathered to build new connections, share their brand stories, and discover fresh opportunities.
It wasn’t just about networking — it was about creating a space where bold ideas, global dreams, and local excellence could meet.
No gatekeeping here. Our Social Media Marketing Webinar gave small brands and entrepreneurs real-world strategies for growth, directly from experts who’ve done it.
We broke down how to crack the TikTok algorithm, build loyal Instagram communities, and leverage Pinterest for product discovery — with advice tailored for small teams and emerging brands. If scaling your brand through digital marketing is on your radar, stay tuned for our next webinar (you’ll want to have your notes ready).
To round off the month, we partnered with Visionaries Fashioning Africa to host Selling and Shipping Internationally with The Folklore — an informative webinar that offered an exclusive deep dive into the essentials of international e-commerce. From building a strong cross-border presence to navigating logistics and avoiding costly pitfalls, the session equipped attendees with actionable strategies for global growth. Participants also gained valuable insights into how The Folklore’s technology and infrastructure are empowering African brands to scale sustainably and successfully across global marketplaces.
If you want first access to brand mixers, exclusive events, member webinars, feature launches, and insider opportunities, it’s time to make it official.
Join The Folklore community today and tap into a network built for the bold, the visionary, and the next generation of global brands.
The Folklore is empowering brands to grow faster, save more, and sell globally through easy-to-use commerce, dropship, and shipping technology.
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