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Sustainability

Discover brands that preserve the planet, prioritize healthy lifestyles, and give back to their communities.

Founder Spotlight

Aanuoluwa Ajide-Daniels


Aanuoluwa Ajide-Daniels is a fashion designer and beauty curator whose work sits at the intersection of craft, culture, and neo-futuristic expression. Currently the Lead Designer and Creative Director of ASO Nigeria, he brings years of experience across makeup artistry, mens grooming, and fashion into a distinctive independent brand launched in 2022. A Parsons School of Fashion graduate and former Orange Culture design team member, Ajide-Daniels has collaborated with and been recognized by global creatives and platforms—including contributions featured in Beyoncé’s Black Is King—as he continues to build ASO Nigeria into a bold, internationally recognized fashion voice.

Launch Your Storefront on The Folklore Shop

Create a storefront on The Folklore Shop to offer your international customers greater payment options and cheaper shipping rates.