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The Folklore Edit

Discover the latest trends, new brands to know, designer interviews and industry news

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Why Your E-Commerce Brand Needs a Dedicated Wholesale Storefront (And How The Folklore Makes It Easy)

Wholesale doesn’t have to be hard. Discover why a dedicated storefront is essential for scaling your brand—and how The Folklore helps you streamline operations, automate reorders, and make it easier for buyers to say yes.

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Why Your E-Commerce Brand Needs a Dedicated Wholesale Storefront (And How The Folklore Makes It Easy)
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How These 5 Independent Retailers Champion Clean Beauty and Artisanal Home Goods
Industry Insights

How These 5 Independent Retailers Champion Clean Beauty and Artisanal Home Goods

This article highlights five sustainable retailers and their practives.
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The Folklore Connect Announces The Launch of Bôhten Eyewear at Shopbop
Industry Insights

The Folklore Connect Announces The Launch of Bôhten Eyewear at Shopbop

The Folklore Connect has successfully launched its first brand, eyewear designer Bôhten, at online retailer Shopbop.
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The Curation: 5 Black-Owned Accessories Brands to Know This Season
Industry Insights

The Curation: 5 Black-Owned Accessories Brands to Know This Season

Get to know the diverse brands putting their unique stamps on the accessories space.
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Nigerian Brand BLOKE Among Semi-Finalists of LVMH Prize 2023
Industry Insights

Nigerian Brand BLOKE Among Semi-Finalists of LVMH Prize 2023

The Lagos-based brand by Faith Oluwajimi is known for its genderless collections.
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Inside The Folklore Connect x RAISEfashion NYFW Showroom
Events

Inside The Folklore Connect x RAISEfashion NYFW Showroom

Get an insider’s look into the launch party and the four-day event that featured 15 Black-owned brands.
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7 Consumer Trends to Shape Wholesale Retail in 2023
Industry Insights

7 Consumer Trends to Shape Wholesale Retail in 2023

Our forecast of the key marketplace trends and predictions for the new season.
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Meet the 15 Designers Showing at the Folklore Connect x RAISEfashion NYFW Showroom
Industry Insights

Meet the 15 Designers Showing at the Folklore Connect x RAISEfashion NYFW Showroom

Introducing the lineup of diverse brands from New York, London, Nigeria, and Ghana.
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Highlights from ARISE Fashion Week & Music Festival 2023
Education

Highlights from ARISE Fashion Week & Music Festival 2023

The event marks the start of the African fashion month calendar.
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The Curation: 5 Emerging Nigerian Womenswear Brands on Connect
Industry Insights

The Curation: 5 Emerging Nigerian Womenswear Brands on Connect

Introducing a selection of diverse and up-and-coming designers from Nigeria.
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