London, Great Britain
NOUSHELLA, a luxury fashion brand for women, is the brainchild of its founder, Noush Navazani. Noush’s experience as a trained psychologist, together with her work within London’s fashion industry opened her eyes to the pressing need to raise awareness surrounding mental health challenges. Her profound understanding of the positive impact that mental outlook can exert on individuals, regardless of their psychological archetype, fuelled the inception of NOUSHELLA.